Kanebo Cosmetics Product Information

カネボウ　ザ　ファースト　セラム / THE FIRST SERUM

  • Serum

Creates a beautiful veil that brings rich moisture to your skin.
Leaves your skin looking fresh, radiant, and hydrated after each use. 
This serum is to be used as the first step in your skincare regimen onto freshly cleansed skin.

Price:6,000 yen (without tax)
Variations:1types
Weight:60mL

  • *
    The prices indicated are the manufacturer's suggested retail prices.

How to use

● When using the product for the first time, pump a few times until product starts to come out.
● Recommended amount for each application is 2-3 pumps (approx.0.5mL).
● After washing your face, and at the start of your skincare regimen, take the product on the palm of your hand and work into your entire face. Massage it into your skin for the optimal effect.

Cautions

● Do not use this product on sensitive or problem areas, such as open wounds, rashes or swelling.
● Pay close attention during use to make sure that the product does not cause any problem. Stop using if you experience skin trouble.
　(1) If you experience redness, swelling, itching, irritation, discoloration (such as white blotches) or skin darkening during use.
　(2) If the same conditions appear after your skin is exposed to direct sunlight, after use.
　Continuous use may worsen these symptoms. If symptoms appear, we recommend you consult your dermatologist.
● Do not let the product get in your eyes. In case of contact, rinse immediately with plenty of water.Consult your eye doctor if a problem persists.
● Store out of reach of small children or sufferers of dementia in order to prevent accidental swallowing.
● Fasten the cap tightly after use.
● Do not store the product in high temperatures or under direct sunlight.

Caution when sending the product by air

●This product is non-hazardous material category by the Civil Aeronautics Act.
●If you are asking a shipping agent (including the post office) to send the product, tell them this product is not categorized as a hazardous material for shipping by air.

List of all products

  • Information such as directions and cautions is based on Japanese law, lifestyle and living environment.
  • Before you purchase or use the product, check information printed on the package including directions and cautions.
  • Information including directions and cautions is subject to change with product revamp.

Contact (Product related)

Kanebo Cosmetics Global Corporate Site

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In order to analyze user access and optimize advertising distribution, Kanebo Group Companies have acquired statistical website usage information through cookies or web beacons operated by 3rd party service providers (*1) and also distributed advertising via 3rd party service provider on their websites. The cookie information used for access analysis or advertising distribution by 3rd party service providers cannot be used to distinguish an individual. Kanebo Group Companies in conjunction with 3rd party service providers have optimized and distributed advertising (ex. retargeting advertising and behavior targeting advertising) based on the customer’s previous access to Kanebo Group website or other website with a combination of 1st party cookie (ex. Google Analytics Cookie) and 3rd party cookie (ex. DoubleClick Cookie).

(*1) 3rd party service providers whom Kanebo Group Companies engage for web access analysis and advertising distribution refers to the following companies.
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If you wish to disable cookies (opt-out), please access the opt-out pages of each 3rd party service provider described below and follow the steps to disable cookies. Please note that disabling cookies (opting-out) may restrict use of some services.

Service for optimization of advertising distribution

FreakOut, Inc. : https://js.fout.jp/info/privacy_en.html
Google Inc.: https://policies.google.com/technologies/ads?hl=en
Yahoo Japan Corporation: http://docs.yahoo.co.jp/docs/info/terms/chapter1.html#cf2nd
Facebook, Inc. : https://www.facebook.com/policy.php
D.A.Consortium Inc.: https://www.dac.co.jp/english/index.php/utility/marketone-data

Service for website access analysis

Google Analytics: https://policies.google.com/privacy?hl=en
Yahoo! Access Analysis: http://docs.yahoo.co.jp/docs/info/terms/chapter1.html#cf2nd
Adobe Marketing Cloud: https://www.adobe.com/mena_en/privacy.html

List of opt-out pages

Opt-out page for Google Inc.: https://adssettings.google.com?hl=en
Opt-out page for Google Inc. DoubleClick cookie: https://support.google.com/ads/answer/7395996?hl=en
Opt-out page for Yahoo Japan Corporation: http://btoptout.yahoo.co.jp/optout/preferences.html
Opt-out page for FreakOut, Inc.: https://js.fout.jp/info/privacy_en.html
Opt-out page for Facebook, Inc.: https://www.facebook.com/ads/website_custom_audiences/
Opt-out page for D.A.Consortium Inc.: http://feedback.impact-ad.jp/optout?a=mone

Use of Google Analytics

Kanebo Group Companies use Google Analytics on their websites to collect information for marketing and promotion, conduct statistical analysis of website usage, perform maintenance and management, and solve problems. Even though Google Analytics collects user information via cookies, information that can be used to identify an individual is not collected. User information collected by Google Analytics via cookies shall be managed by Google in accordance with Google’s privacy policy.
If you refuse to have your information collected by Google Analytics on Kanebo Group Companies websites, you can suspend collection of information by enabling the Google Analytics Opt-out Add-on on the following Google page.
Google Analytics Opt-out Add-on
https://tools.google.com/dlpage/gaoptout?hl=en

For more details on the information collected by Google Analytics and Google’s privacy policy, please visit the following Google websites. Please note that none of the Kanebo Group Companies shall be responsible for any damages resulting from the use of Google Analytics services.
Google Analytics Terms of Services
https://www.google.com/analytics/terms/gb.html
Google Policy and Terms
https://policies.google.com/privacy?hl=en

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